The regulated online gambling market in America is a lucrative one. With more and more states legalizing online poker and casino games, it’s important for local operators to stay current and continue improving their services. With the recently launch of its new Orbit platform, that’s exactly what 888 is doing.
888 was one of the first online casino operators to enter New Jersey’s gambling market in 2015. Since then, it has remained a popular site among players across the state, thanks to its wide array of slots and table games. The site also provides live dealer games and a buzzing poker room.
While things have been running smoothly so far, 888 wanted to up the ante by providing players with an even better online gaming experience. So, the operator introduced its newly made-over website which features software by some of the top gaming developers in the market.
Bringing A Technological Edge
The 888 team is very proud of the new website, and states that the redesign will give the brand a technological edge in New Jersey’s online gambling market. -> According to Guy Cohen, the Senior Vice President of B2C at 888, the new website “guarantees fully immersive player experiences with cutting-edge functionality and an intelligent design”.
The newly redeveloped website provides players with a seamless online gambling experience across platforms. So, whether the site is being access from mobile or desktop devices, Android or iOS platforms, they’ll encounter intuitive design and enhanced functionalities.
Since mobile gaming is becoming more and more popular, this is a very important development. 888 aims to provide mobile players with the same experience that they would encounter while playing on their desktop devices, so they don’t miss out on any gameplay details or have a less enjoyable experience than they would if they were playing from the comfort of their homes.
Benefits of 888’s New Website for Players in New Jersey
One of the great features of the new platform is that players in New Jersey will no longer have to download any software. Everything will run directly in players’ browsers for instantaneous entertainment. 888 is calling it a “click and enjoy” interface.
The new site will also feature over 230 new slot games, 15 table games, two types of poker and 13 live casino tables. These games will be powered by top studios like NetEnt and IGT, so players can rest assured that they’ll be gaining access to new and exciting games that push the boundaries of what online casinos can offer. Many new online casinos targeting the US have already established partnerships and one site where you can find 888s betting software is ussportsbonus.com and several other leading players.
Looking Ahead
This is just the first step in 888’s redevelopment plan. The company is also preparing to redesign its online poker room, which will provide players with similar benefits to the online casino makeover. Another Casino worth watching is Casinotalk.com
Online poker is a complex product, however. So, it’s unlikely that New Jersey players will have access to enhanced 888 poker rooms before the end of the month. Still, it’s an exciting prospect, as 888 gives its entire collection of regulated online gambling services a technological overhaul.
While 888 has experienced tremendous success in New Jersey’s regulated online gambling market, it’s important for the company to keep innovating. Players are always going to want new and exciting online gaming experiences, and 888 should always endeavor to stay up-to-date with the latest online and mobile developments that will keep the brand in demand.
There are surely more great things to come from 888, and the company’s latest innovations are likely to inspire other operators in New Jersey to follow suit. Brands like PokerStars, Virgin and Sugar House may want to take note of 888’s new makeover, and consider offering their own players similarly seamless online gambling services.